Having a sign is one thing: having the right kind of sign is another. Without pairing the perfect message with the perfect medium, you’re going to end up with a sign that isn’t all that it could be —in essence, your message isn’t going to reach as many people or have as big of an impact as it otherwise might. With this in mind, it’s important to thoroughly consider and weigh the type of sign that you need before going all in on a sign that might not be right for you!
Thankfully, you’re not alone when it comes to understanding different signage options and navigating the pros and cons of each choice—Always On Time Sign & Design is here to assist you and make choosing a custom sign in Vermont easier than ever! And, thanks to our extensive experience in dealing with all types of signs, you can trust that the advice we lend to your signage decision is advice that’s backed by professional knowledge.
Consider the use
The first thing to consider about your sign is what it’s going to be used for. Are you advertising something? How about warning people of something? What about guiding people to or from places? Knowing what purpose your sign is going to serve can help dictate the medium.
For example, if you’re trying to warn people of danger in a certain area, you’re not going to have a window graphic made up, simply because people tend to associate window graphics and signs with advertising, and they might end up ignoring your warning! Instead, you might want something like a wall of floor sign—something to really grab people’s attention.
Consider your audience
Also high on the priority list to consider is the audience who will be most apt to view your sign. This can be tricky to understand, however. For example, you might have a wall graphic made up to cater to the sales in your store and in doing so, consider the audience of patrons who will shop at your business. But, on the flipside, if you need a vehicle wrap, your audience could be anyone who happens to see your vehicle driving by!
The result is this: define your audience based on who you’re targeting with your sign in Vermont. If you’re looking to sell to customers, make sure that your sign is created with that in mind; if you’re looking to spread a message to as many people as possible, consider a different type of sign, and so on.
Consult a professional
Always On Time Sign & Design is proud to have extensive experience working in all types of signage mediums, which has made us an expert when it comes to what the most appropriate sign for a particular situation is. Whether you need vehicle wraps, wall graphics, banners, commercial signs, business signs, plastic signs, safety signs, highway signs, construction signs, golf signs, event signage, real estate signs, project signs or some other type of sign in Vermont, trust that we’ll set you on the right path!